Forget the “video games cause violence” argument. Apparently, video games cause shoes. Cause shoes?

An Activision press release states:

Slated to hit stores in November, PUMA’s special edition True Crime RS-100 sneaker features a street map of the Lower East Side and Soho, where sneaker boutiques in the PUMA mission are located. The shoe is branded with the True Crime logo on the insole of the sneaker and features the letters “T” and “C” embroidered on the left and right heel window. Only 200 pairs of the True Crime RS-100 will be exclusively sold at New York City retailers featured in the game: the PUMA Store Soho, Classic Kicks, Flight Club and Clientele as well as online at truecrime.puma.com.

This is a perfect product for your average gamer. Your average gamer that drives a yellow Hummer with spinners.